The awards are open to small and medium-sized enterprises (SMEs) across all industries, with a focus on businesses that have the potential to become market leaders. The selection process is based on a thorough analysis of financial and business data, as well as a review of the company's market position, growth prospects, and management team.
The awards aim to identify and showcase the UK's most innovative and dynamic SMEs, and provide them with recognition, visibility, and networking opportunities. The Santander Breakthrough 50 Awards provide a platform for SMEs to showcase their achievements, build their brand, and connect with other high-potential businesses, investors, and advisors.